Resilience, Leadership, and Ocean Love in Action

At KaiAloha Supply, our mission has always been rooted in connection to the ocean, to our community, and to the stories that remind us why protecting our island home matters. Today, we are honored to share the journey of someone who lives that mission with extraordinary purpose: 6x World Para Surfing Champion, world record holder, adventurer, physiotherapist, cancer survivor, ocean lover, and self-described wheelie-popping baddie, Victoria Feige.

Victoria’s Journey: A Story of Courage and Renewal

Victoria’s path is one marked by courage and reinvention. At just eighteen, a snowboarding accident left her partially paralyzed, reshaping her life in ways she never expected. Yet instead of closing the door on the sports and movement she once loved, she chose to reimagine her relationship with them. Guided by a deep connection to the ocean, she began exploring adaptive surfing — a return not to her past, but to a new, evolving version of herself.

That return became the foundation of an extraordinary athletic career. Victoria rose to the top of her discipline, earning six world para surfing titles and setting world records along the way. Her achievements speak to her talent, but her motivation remains rooted in something more personal: the freedom she finds in the water, the joy of movement, and the sense of possibility that surfing continues to offer her.

Her story is a reminder that renewal is not simply about recovering what was lost, but discovering what can be rebuilt. Through her resilience, Victoria transforms challenge into purpose, and the ocean becomes both a sanctuary and a source of strength.

Partnership in Purpose: KaiAloha Supply x AccesSurf x Victoria Feige

KaiAloha Supply is deeply grateful to partner with Victoria and with AccesSurf Hawaii, whose commitment to accessibility mirrors our own mission of connection and aloha. Together, we strive to highlight the stories that shape our community — stories that reflect bravery, inclusivity, and authentic relationships with the ocean. (Photo courtesy Victoria Feige) 

Seeing Victoria in KaiAloha Supply pieces as she prepares for a surf session or spends time along the shoreline is meaningful to us. These moments are not about showcasing a product, but about honoring the people who inspire our purpose. Victoria’s leadership — whether she’s mentoring other adaptive surfers, advocating for greater opportunity in sport, or pushing her own boundaries — gives real depth to what this partnership represents. Her presence brings sincerity and purpose to our mission, and we are proud to stand alongside her.

Ocean Love in Action: What This Collaboration Represents

Ocean Love in Action is more than a campaign; it is a reflection of how we show up for one another, for our community, and for the ocean itself. Victoria embodies this in every aspect of her work and life. Through her story, we are reminded that the ocean is not just a destination — it is a force that can restore, empower, and guide us through change. (Photo courtesy Victoria Feige) 

Her connection to the water reveals the heart of what this campaign stands for. The ocean offers her clarity on the hard days, joy on the bright ones, and a space where she continues to push her sport — and accessibility within it — forward. Her journey shows us how powerful the ocean can be when its strength is met with our own.

With Gratitude

We extend our deepest gratitude to Victoria Feige for sharing her journey with us and for allowing KaiAloha Supply to be part of her continued story. We are equally thankful for our partnership with AccesSurf, whose dedication to accessibility and inclusion makes this collaboration possible.

Together, we look forward to uplifting more stories, expanding access to the water, and strengthening the community shaped by our shared love for the ocean.

Victoria’s resilience inspires us. Her leadership guides us. And her story reminds us that the path forward often begins with the bravery to try again.

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